Videography

The Rise of Programmatic Video Ads

The Rise of Programmatic Video Ads

Have you ever tried scrolling through your social media account only to find yourself spending a lot of time hopping from one video to another? In between these clips, you stumble upon short video ads, and to your surprise, you end up taking the time to watch those,...

What’s up with video production costs?

What’s up with video production costs?

How much does a 15-30 second commercial/video cost? We get this question almost every week, and the short answer is "it depends." Your needs, tastes, and many other factors determine the overall cost of a commercial production. While we would love to give every one of...

A Guide to Programmatic Video Ads

A Guide to Programmatic Video Ads

Programmatic video advertising is a systematic way of running digital ads using algorithms to get the material distributed across target audiences. It is data-based and cost-efficient because it eliminates the guesswork commonly associated with traditional...

Video Marketing’s Role in SEO: 2021 Guidelines

Video Marketing’s Role in SEO: 2021 Guidelines

In 2020, marketing departments around the globe experienced firsthand the importance and power of video content. As we make our way through the second quarter of 2021, there's no sign that video's role in marketing strategies will diminish. This is especially true...