Advertising Audit

Get a detailed analysis of how your recent PPC campaign performed

Unlock the full potential of your digital presence with a Paid Media Audit from EWR Digital. In the fast-paced realm of PPC and social media campaigns, understanding where your budget is going and its impact is paramount. Our audit dives deep into your paid strategies, meticulously assessing the effectiveness of your PPC campaigns and social media initiatives. We identify strengths, weaknesses, and opportunities for optimization. By scrutinizing data, refining targeting, and enhancing ad creatives, we ensure your investment yields maximum returns. At EWR Digital, we don’t just run audits; we deliver actionable insights that transform your paid media endeavors into powerful drivers of success.

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What is a Paid Media Audit

A Paid Media Audit is a detailed analysis of a Paid Media campaign and provides you information about how effective the campaign was.

The audit identifies:

PPC Optimization Process - A visual representation of the steps involved in optimizing PPC campaigns.
PPC Setup and Campaign Components - An illustrative image showcasing the various elements and steps involved in setting up a PPC campaign.

Who is a Paid Media Audit For?

Advertising Audits are for businesses who want a second opinion and/or a more detailed analysis of a past Paid Media campaign.

Signs a Paid Media Audit would be beneficial your advertising:


Previous Paid Media campaign did not meet expectations


Lack of data or understanding of results from past Paid Media campaign


Need a deeper analysis of what worked and what didn’t so future campaigns can be more successful

Goals and Objectives

The primary goal is to review an existing Paid Media campaign and provide insights into what worked and what did not.


  • Review Paid Media campaign performance
  • Identify trends in the data
  • List what worked and what did not (success/failures)

How to get started

Your advertising audit includes a free 30 minute audit review/consultation with one of our certificed PPC experts. Before we can begin your audit we need you to schedule your review call and answer a questionnaire. This provides us the information we need to complete your audit.

Audit ScheduleReviewCall

Schedule Review Call

To start the audit process you need to schedule your review call.


Complete Questionnaire

Once your review call is scheduled we’ll send you a questionnaire to complete.

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Review Your Audit

After you submit your questionnaire we’ll start your audit and have it ready for your review call.

What Clients say about our strategy consulting services

5 Star Digital Marketing Agency - EWR Digital

“Once we got to that #1 spot, we fired our other SEO Company, and hired EWR to manage the SEO of our other website.”

B2B Industry

Rosi Office Systems

“I started to see more people in a month than I did in a year. I was really impressed with the results we were getting.”

Healthcare Industry

Franson Chiropractic

“Our online presence has improved dramatically. We are page 1 for most search terms that are relevant to our industry.”

Home Services

Hestia Construction & Design

PPC Audit Information


Is a Paid Media Audit really effective?

Yes! Even if your ads are performing up to your standards there is likely still room for improvement. The market and best practices for PPC ads is always changing, which means if you have optimized your ads in the last 6 months you’re falling behind.

What does my Paid Media Audit reveal?

Your PPC Audit shows you the areas you should optimize and which ones are the highest priority.

  • Website Access so we can setup heatmapping (which tracks how users are interacting with your website)
  • Google Analytics

Those two give us the data and insights necessary to perform an audit.

What platforms are most common?

  • Google Ads
  • Google Display
  • Microsoft Ads
  • Retargeting

    Can you help me implement the action items listed in my Paid Media audit?

    Absolutely! Our Paid Media team can assist you in implementing all of the changes we outline in your audit. We’re a one-stop shop for all your PPC needs.




    10 business days from start of project



    A Spreadsheet detailing prioritized action items to implement to improve performance and roadmap


    Cost (Per Campaign)


    Example image of what our Analytics Audits look like

    Start by Scheduling Your Review Call

    Once your Paid Media Audit is finished you’ll get a chance to speak with one of our certified PPC specialist to review your advertsiting audit. To start your audit we request you schedule your review call first.