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The Rise of Programmatic Video Ads

The Rise of Programmatic Video Ads

Have you ever tried scrolling through your social media account only to find yourself spending a lot of time hopping from one video to another? In between these clips, you stumble upon short video ads, and to your surprise, you end up taking the time to watch those,...

The Pros of SEO For Your Website

The Pros of SEO For Your Website

Why Is SEO for Your Website So Important? Search engine optimization (SEO) is crucial for a number of reasons. Focusing on SEO for your website can lead to significantly more brand awareness, website traffic, and, ultimately, conversions. If you want to stand out...

The Power of SEO for Your Business

The Power of SEO for Your Business

When a consumer is looking for information or a business using a search engine, they typically click the first page of results. Using Search Engine Optimization (SEO) tactics allows companies to appear in the most noticed results, exponentially catapulting their web...

Why Does SEO Matter?

Why Does SEO Matter?

Competing and growing your business in today's digital world requires a multifaceted, multimedia marketing plan built to effectively promote your company, services, and products. An efficient way to improve your company's visibility on the internet is through search...

Media Buying 101: Important Terms to Understand

Media Buying 101: Important Terms to Understand

When you first start with media buying, you may come across some unfamiliar terms. By knowing what all of the different terms mean, you can create better media buying strategies and ensure you’re getting the most from your campaigns. With that in mind, below are some...

The 3 Stages of Media Buying You Need to Know

The 3 Stages of Media Buying You Need to Know

Media marketing is vital for businesses. When done correctly, it targets the right audience, letting them know what a brand offers. But many business owners make poor advertising decisions because they don't understand media buying basics. Some even find media buying...

Choosing SEO-Friendly Hosting

Choosing SEO-Friendly Hosting

Website hosting may be an afterthought for many business owners, founders, and professionals ready to strike out on their own. However, this is a big mistake. Choosing SEO-Friendly hosting is essential to a website’s performance, user experience, convertibility, and...