Lauren Liebhaber is a Senior Staff Writer for Stacker with a passion for covering breaking news, current events, and local journalism. Though currently based in Salem, Massachusetts, upstate New York will always be where she calls home. Lauren grew up in Clinton,...
Web Design
21 Things to Consider for A Kickass Website Redesign
There are several reasons why people consider a website makeover. Often it’s because their website feels and looks out of date. In other cases, they need to update their corporate image or launch a new product line. That being said, if you want to get the highest...
Avoid These 13 Mistakes to Improve Your Website Conversion Rate Today!
Although there are many different digital marketing strategies, the end goal is conversions. Undoubtedly, conversion rate is the most important factor in the digital marketing world because converting website visitors to customers equals business for your company....
Top 8 Powerful Trend Shifts in Web Design In 2022
Technology has had a massive impact on the web designing world in the past decade. From how we build websites to how we see them — being up-to-date begins with comprehending how new technology helps designers push and exhaust the boundaries of creative artistry. The...
How to Write an RFP for Website Design in 2021
Are you the owner of a large-scale company that has multiple locations, departments, and employees? If so, you may need to write an RFP for website design at some point. An RFP with defined goals, decent organization, clear expectations, and a dash of personality will...
All About Google E-A-T: Part 3 – Trustworthiness
Content creators and marketers walk on eggshells when it comes to search engines and their ever-changing rules and regulations. One of the most talked-about guidelines is Google E-A-T, which is designed to help search engines discover, rank, and prioritize content...
All About Google E-A-T: Part 2 – Authoritativeness
A lot goes into the success of a website, including adhering to the continuous changes that the search engine giants keep throwing at developers and content creators. One of the latest updates that threw businesses into a frenzy was the Google E-A-T update, even...
All About Google E-A-T: Part 1 – Expertise
Creating a website that brings in quality leads takes quite a bit of time and effort. You need to not only create high-quality content but also ensure that it's following search engine optimization best practices and that you're ticking off each of Google's ranking...