As a business owner, you have a lot on your plate – so you want a website that works. When you’re looking for affordable web design, never compromise on website safety to save a few hundred dollars. Work with a company that can offer secure design and hosting solutions and helps out in case of any problems.
What if your business strategy was outdated before you even started? Successful businesses must understand current trends and integrate those trends into their marketing and sales strategies. But if a company doesn't have a good trend monitoring strategy, its information will always be out of date. How, then, can you build a trend monitoring strategy and keep your business on the cutting edge? Keep reading to discover our top tips! 1. Identify Thought Leaders Any trend monitoring strategy is...
Did you know it takes users less than 0.05 seconds to form an opinion about your website? This means you have a fraction of time to impress them before they click away. Whether you're building your first website or you already have one, there are a lot of important details to take care of. From making sure the website is loading fast to choosing the right color palette for your audience, building a user-friendly website can be challenging. Luckily, a good web designer will know how to build a...
Do you want to improve your marketing strategy and help your business rank higher online? Do you want to gain more organic search results by improving your marketing tactics? Do you want to keep your business in with the newest digital marketing trends? One of the aspects that keeps a business successful after its launch is its ability to adapt. 84% of executives know that innovation is important to their growth strategy. This means using the latest trends in digital marketing to...
Did you know that over 20 percent of the world's population buys their products online? That's over one-fifth of the world as a whole. Starting an online store is the way to go if you have a vision for a product (or products) to sell. E-commerce is the current rage right now, and if you're looking for a way to generate more income, you might be thinking about e-commerce website development. Maybe you have an awesome store in mind already, or perhaps you're just thinking about laying the...
Any web design company aims to make sure that it represents the client's brand in the best possible light, that all information balances with the messaging and personality of the company. If the site meshes well with the company, then marketing tactics become more productive, making the website a legitimate asset of the business. Unfortunately, not every owner or client understands how assets, like websites, contribute to the valuation of the company. Interactive and well-defined sites attract...
You cannot overlook the importance of Houston web design and marketing. While most businesses now understand the necessity of having a professional website, many do not understand the importance of marketing it, especially individual pages. If you do not advertise your content and its digital location, then people will struggle to find it, and search engines will ultimately ignore it. Marketing is crucial to discovery, and there are several ways to market a new website. SEO Strategies When...
This article was written by guest contributor Philip Masterson. First things first, organic web traffic is and always should be your No. 1 priority. No matter what kind of website you run, you should be on the lookout for ways to increase your website traffic. Why? Because it shows that people visit your site for something that they want. Organic site visitors are also less likely to leave your site and increase your bounce rate. They are also more likely to convert, so investing in increasing...
Website speed is important for user experience. If your website isn’t loading fast enough this could cause users to abandon your site. Website abandonment can cause an increase in your bounce rate, which is not good. Website speed can also affect your rankings on search engines. If your business is using paid ads, Google will check out your page speed to help impact your AdWords Quality Score. Website speed can affect your rankings on search engines. Website Speed Facts Here are some...
This post was written by guest contributor Walter Moore. The stupendous power of social media platforms such as Instagram in driving increased user engagement is one of the primary reasons why web design businesses are leveraging the photo-sharing site. They are reaching out to larger audiences through Instagram. Compared to other social platforms like Facebook and Twitter, Instagram has the best conversion rate. Budding and seasoned web designers alike are making the effort to build a synergy...
This post was written by guest contributor Aljaz Fajmut, founder of RankTrackr and Nightwatch. Web design is really important to your online success. If your web design is fully optimized, easy to use, and looks beautiful, you’re onto a winner. On the other hand, if it looks horrible, site visitors are going to bail out pretty quickly. That means conversions will be down. But did you know that web design can also hurt your SEO? It’s a double whammy. When users leave your website quickly, it...