by Geoff Campbell | Dec 10, 2023 | B2B Marketing, Enterprise Success, Industrial Marketing, Internet Marketing, Marketing Essentials, PPC (Pay-Per-Click) advertising
Remarketing, also known as retargeting, is a powerful tool in the world of B2B PPC advertising. It’s a strategy that allows businesses to re-engage with potential clients who have shown interest in their products or services but didn’t take the desired...
by Geoff Campbell | Nov 1, 2023 | PPC (Pay-Per-Click) advertising
When Should I Stop PPC? Is it time to break up with PPC? Nobody wants to invest in a marketing strategy that isn’t working. Do you have a pay per click campaign that isn’t performing like you want it to? Read on to learn about how to best leverage PPC and when...
by Geoff Campbell | Aug 10, 2021 | PPC (Pay-Per-Click) advertising, Internet Marketing
Are you looking to invest in AdWords but are unsure of how much you should dish out? If so, we are here to give you an insight into the cost of AdWords. By using AdWords for your paid media company, you can create an investment for your business and tweak your...