by Qays Zubaidi | Jan 5, 2024 | Contractor Marketing, Franchise Marketing, HVAC Marketing, Plumbing Marketing, Small Business Marketing, Social Media Marketing (SMM), Texas Businesses
About 20 percent of all small businesses fail in their first year. In the first five years, 45 percent close down, and 65 percent close within the first ten years. So as a small business owner, how do you make sure your business beats the odds and stays in the game...
by Matt Bertram | Dec 11, 2023 | Oil and Gas Marketing
Oil and Gas Industries Need a Marketing Update Many of these companies have not updated their digital marketing plan in 5+ years. In an era characterized by rapid technological advancements and shifting global energy paradigms, the landscape for oil and gas companies...
by Matt Bertram | Dec 10, 2023 | B2B Marketing, Enterprise Success, Industrial Marketing
5 B2B Marketing Stratgies That Work As a B2B company, your marketing strategy should focus on reaching the decision-makers of other businesses. B2B marketing requires a different approach than B2C marketing, as the target audience is different, and the sales cycle is...
by Matt Bertram | Dec 2, 2023 | Digital Strategy, Internet Marketing, Sales Enablement
Navigating Success: My Journey as Your Customer Hey there, fellow trailblazers of the business world! Today, we’re embarking on a thrilling adventure – one that involves understanding and optimizing the intricate path your customers tread, also known as the...
by Matt Bertram | Nov 16, 2023 | Enterprise Success, Industrial Marketing, Oil and Gas Marketing, Texas Businesses
Power of Customer Segmentation in Oil and Gas Go-to-Market Strategies In the dynamic realm of the oil and gas industry, where the needs and challenges vary as widely as the landscapes explored, a one-size-fits-all approach simply won’t cut it. For startups and...