Why Your SEO In Houston Can Make Or Break Your Business

Oct 31, 2016

<a href="https://www.ewrdigital.com/author/matt" target="_self">Matt Bertram</a>

Matt Bertram

Matt Bertram is a award-winning marketing consultant and SEO Expert. He is the lead digital strategist at EWR Digital. Host of the Best SEO Podcast and Co-Host of the Oil and Gas sales and marketing podcast.

Help Make Your Business Grow

If you’re in the process of finding and hiring an SEO in Houston, you want to be sure to find the right one. An SEO stands for Search Engine Optimization company. These days, however, a good SEO provides far more than just search engine optimization for your company.

What Can a Good SEO in Houston Do?

  1. Improve Google Placement A good SEO in Houston will help with Google placement, via up-to-date search engine optimization techniques. Good Google placements can increase your webpage rank in the search engine results pages (SERPs). The higher your placement, the better your brand visibility.
  2. Increase Website Traffic With the help of good Google placement, most businesses experience an increase in website traffic. Increasing webpage traffic will allow more visits from qualified viewers to your webpage. Generally speaking, the more viewers and visitors to your page, the better.
  3. Get More Website Conversions Conversion optimization is the science of increasing the percentage of viewers converting on your website. That is, doing the action you want them to do. Buy now. Call today. Schedule an appointment. Submit a Pre Qualification Form. With an increase in people visiting and viewing your website, you’ll certainly want to increase your ability to turn them into customers, as well.
  4. Provide Accurate Reporting & Analysis With more viewers and more customers, you’ll definitely want to know how all of those people are interacting with your website. A good SEO in Houston can help turn your website performance data into a logical story of how customers find and interact with your online presence. This is particularly helpful as it helps your SEO continually improve your website.
  5. Make Profitable Recommendations & Suggestions Based on all aforementioned indicators, such as search volume, search intent, conversion tracking, and performance data, a good SEO will provide recommendations and suggestions. These will help you continue grown and build on your success, as well as adapt to potential changes in the marketplace.

What Can the Wrong SEO Do?

  1. Decrease your Google Placement The wrong SEO could decrease your Google placement. This happens for several reasons, such as targeting the wrong keyword phrases, building a website with multiple performance issues, or utilizing fraudulent techniques, known as Black Hat SEO. Black Hat SEO typically results in your website becoming penalized or even banned by Search Engines. This can spell disaster for your business.
  2. Increaes Unwanted/Irrelevant Website Traffic If your target keyword phrases are wrong, relevant traffic to your website will also drop. This is a problem because you want people that are looking to be genuinelly interested potential customers on your webpage, not people who have no interest.
  3. Decrease Conversions A wrong SEO can decrease or even stop conversion to your webpage. This causes a huge problem because even if you have lots of traffic, as well as the right kind of traffic, they need to convert in order for your to make money. This typically happens when buttons don’t look like buttons, there is too much motion on your page, or your trust symbols are in the wrong place, or altogether missing.
  4. NOT Provide Accurate Reporting & Analysis If you’re spending money on an SEO in Houston, it is there job to provide you with accurate reporting and analysis. Not providing this is a great disservice to you and your business. Plus, if they cannot be trusted to accurately read a website analytics report, why would you trust them to make changes to your website?
  5. Make False Recommendations & Suggestions Just like false reporting and analysis, misinterpretation of data can easily lead to false recommendations and suggestions that hurt you and your business.

These days, the best SEOs in Houston are one part internet marketing expert and one part business development coach. The best SEOs in Houston will make sure that they help you, not hurt you. They will do everything they can to increase your business revenue.

Discover What an Expert SEO in Houston Can Do for You

Your business depends on profit generated by reliable revenue and justifiable expenses. Don’t waste your money on an SEO in Houston that is not generating profitable search engine optimization results. Our service is tied to your success. We guarantee increased revenue so that you can rest easy knowing that we have your best interests in mind. Call us now at (713) 592-6724, or request a proposal online today, to learn about our profit results guarantee.

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Why Your SEO in Houston Can Make or Break Your Business | EWR Digital, Houston TX