Introduction In today’s fast-paced business environment, the ability to anticipate trends, customer behavior, and market shifts is a game-changer. Predictive analytics leverages historical data, machine learning, and statistical algorithms to forecast future outcomes,...
Navigating Success: My Journey as Your Customer Hey there, fellow trailblazers of the business world! Today, we’re embarking on a thrilling adventure – one that involves understanding and optimizing the intricate path your customers tread, also known as the...
Power of Customer Segmentation in Oil and Gas Go-to-Market Strategies In the dynamic realm of the oil and gas industry, where the needs and challenges vary as widely as the landscapes explored, a one-size-fits-all approach simply won’t cut it. For startups and...
Google reports that “near me” searches keep trending up. In 2018, local SEO ranking was up 200 percent, which surpassed growth from the previous year. Local search showed no signs of slowing down either. Additionally, these local searchers were more likely to make a...