Guide to Mastering Google Business Profile (GBP) and Local SEO

Nov 4, 2023

<a href="" target="_self">Matt Bertram</a>

Matt Bertram

Matt Bertram is a award-winning marketing consultant and SEO Expert. He is the lead digital strategist at EWR Digital. Host of the Best SEO Podcast and Co-Host of the Oil and Gas sales and marketing podcast.
Local SEO

Comprehensive Guide to Mastering Google Business Profile (GBP) and Local SEO

In an increasingly digital world, the success of your business is often defined by your online presence. Whether you’re an established company or just starting out, harnessing the power of search engine optimization (SEO) is essential to stand out amidst the digital noise, attract organic traffic, and ultimately, drive growth.

Join us as we explore the strategies, tactics, and insights from other experts that can transform your online presence and position your business for long-term success.

We’re here to help you unlock the secrets to SEO success by other experts. Let’s embark on this enlightening journey together, where every click, every keyword, and every piece of content becomes a building block in your path to digital prosperity!

Top 10 Articles on Google My Business SEO and Local SEO

As you dive into the world of Local SEO, these 10 articles by renowned experts will be your guiding light.

Here’s a summary of each, along with a short bio of each author:

1. “The Ultimate Guide to Google My Business” by Joy Hawkins

Summary: Joy Hawkins, a Google My Business Platinum Product Expert, provides a comprehensive guide to optimizing your Google My Business listing. Learn how to maximize your local visibility, manage reviews, and harness the full potential of this essential tool.

Bio: Joy Hawkins is the founder of Sterling Sky, a digital marketing agency specializing in local search. With over 15 years of experience, she is a recognized expert in Google My Business and Local SEO.

Read the article

2. “Local SEO: The Definitive Guide” by Brian Dean

Summary: Brian Dean’s Definitive Guide to Local SEO covers everything from on-page optimization to local link building. Dive deep into strategies that will help your business dominate local search results.

Bio: Brian Dean is the founder of Backlinko, a renowned SEO blog. His expertise in SEO has earned him a reputation as a leading authority in the field.

Read the article

3. “How to Optimize Your Google My Business Listing” by Sherry Bonelli

Summary: Sherry Bonelli provides step-by-step instructions on optimizing your Google My Business listing. This article is a valuable resource for businesses looking to enhance their local search presence.

Bio: Sherry Bonelli is a digital marketing expert specializing in Local SEO. She has been featured in various industry publications and is a frequent speaker at digital marketing conferences.

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4. “The Ultimate Guide to Local SEO” by Neil Patel

Summary: Neil Patel’s Ultimate Guide to Local SEO is a comprehensive resource for businesses looking to improve their local search rankings. It covers everything from keyword research to mobile optimization.

Bio: Neil Patel is a renowned digital marketing expert, entrepreneur, and the co-founder of Neil Patel Digital. He is a New York Times bestselling author and a leading figure in the SEO industry.

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5. “Google My Business: A Complete Guide” by Moz

Summary: Moz’s comprehensive guide to Google My Business provides actionable tips for optimizing your listing. Learn how to manage your business’s online presence effectively.

Bio: Moz is a well-known SEO software company with a team of experts in the field of search engine optimization.

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6. “The Ultimate Guide to Local SEO for Multiple Locations” by Darren Shaw

Summary: Darren Shaw’s guide is tailored for businesses with multiple locations. Discover strategies to manage and optimize your online presence across various locations.

Bio: Darren Shaw is the founder and president of Whitespark, a local SEO software and services company. He is a recognized authority in the field of Local SEO.

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7. “The Complete Guide to Local SEO for Real Estate” by Mandy McEwen

Summary: Mandy McEwen’s guide is designed for real estate professionals. It offers insights into optimizing local SEO for the competitive real estate industry.

Bio: Mandy McEwen is the founder and CEO of Mod Girl Marketing, a digital marketing agency. She specializes in helping businesses succeed in the digital landscape.

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8. “Local SEO in 2023: A Complete Strategy Guide” by Adam Clarke

Summary: Adam Clarke provides an up-to-date strategy guide for Local SEO in 2023. Learn about the latest trends and techniques to stay ahead in local search.

Bio: Adam Clarke is a digital marketing consultant and the author of several books on SEO and online marketing.

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9. “The Complete Guide to Local SEO for Small Businesses” by Amanda DiSilvestro

Summary: Amanda DiSilvestro’s guide is tailored for small businesses looking to improve their local search presence. Learn how to optimize your website, listings, and reviews.

Bio: Amanda DiSilvestro is a content marketing manager and SEO consultant. She has a wealth of experience in digital marketing and has contributed to various industry publications.

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10. “Google My Business SEO: A Step-by-Step Guide” by Jason Brown

Summary: Jason Brown’s step-by-step guide takes you through the process of optimizing your Google My Business listing. Follow his instructions to enhance your local visibility.

Bio: Jason Brown is an SEO expert with years of experience in the field. He specializes in helping businesses improve their online presence through effective SEO strategies.

Read the article

By immersing yourself in these articles, you’ve gained valuable insights into optimizing your Google Business Profile listing, dominating local search results, and staying current with the latest trends in local SEO. From on-page optimization to managing reviews, from mobile optimization to strategies for multiple locations, you now have a comprehensive understanding of how to make your business thrive in the digital landscape.