Landing Page Creation
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With an almost immediate impact on your traffic, leads, and sales, PPC will inject your business with much needed leads. In addition, PPC campaigns also provide you incredible granularity so you can speak directly to the type of customers you want to attract.
At EWR we believe all PPC campaigns need to be built on the foundation of a strong SEO campaign. This is why we set up our PPC differently than most agencies. Your PPC campaign will not only generate immediate results, it will enhance your SEO efforts as well.
Case Study – Elite MMA
What if you could generate the same amount of leads for half the cost? Sounds crazy right?
Luckily, it’s not! When we took over the PPC management for Elite MMA we were able to generate them the same amount of leads but at half the costs of their previous ads manager, resulting in a 1125.58% return on investment.
How successful PPC works
Successful brands are built by combining human psychology with design. This is achieved by understanding the target audience so the designs will resonate with them.
When your brand can impact customers on an emotional level it increases the likelihood that they’ll purchase from you.
Proper strategy is required for a successful PPC campaign. In fact, mismanagement or poor strategy can be devastating to your business, causing you to lose thousands of dollars with little to show for it. This is why we always work with clients to establish a proper PPC strategy.
Setting up a PPC campaign is another area that requires great expertise. With the proper setup, your campaign will provide you cost-effective leads that fit the demographics of the customers you want to attract.
Landing Page Creation
Generating interest via your PPC ads is only the first step. When someone clicks one of your ads, they still need to be convinced to take action. A well designed landing page will increase your conversion rate and reduce your total lead acquisition cost.
As more competitors enter the market, the less effective your ads will become. This is why it’s important to have someone monitoring your ads at all times. By continuing to manage and adjust when needed, we’ll ensure you’re not spending more than the market rate for your ads.
Geofencing is a technique of serving smartphone users with banner ads and videos that may be relevant to them, by creating a virtual perimeter or boundary around a business or location which notifies users as soon as they enter the boundary. Geofencing can be regarded as a mobile marketing strategy that is optimized! Studies show that these geofencing alerts are topically effective. 53% of consumers say they have received a geofence alert containing a notification of some kind or a special offer according to a geofencing survey. Some platfrom, such as Snapchat, allow you to geofence a specific area by drawing a virtual fence on a map around the desired space in order to place ads or filters.
Whether you need new leads quickly, or you’re just looking to enhance your marketing efforts, it’s time to start utilizing PPC marketing.
The most successful marketing efforts are the result of collaborative partnerships. By working together we’ll help you become a market leader like some of the amazing partners we’ve helped over the years.