EWR Digital Team
Matthew (Matt) Bertram is an AI keynote speaker and the creator of Digital Information Governance® (DIG), his registered framework for AI governance and decision intelligence. As owner and CEO of EWR Digital and President of ModalPoint, he helps energy and industrial leaders win visibility in AI search (GEO and AEO) and govern AI-driven decisions. He is also Chief Marketing Officer of the Oil & Gas Global Network (OGGN) and the author of eight books, including LLM Visibility: A Decision-Grade System for Winning AI-Mediated Discovery and the co-authored Oil & Gas Sales & Marketing: The Energy Growth Playbook for Oil and Gas Leaders.
Owner & CEO, EWR Digital
Tags: AI Keynote Speaker · Creator of DIG® · AI Search (GEO/AEO) · AI Governance & Decision Intelligence
20+ years in sales and marketing, focused on SEO and the energy sector (primarily oil and gas).
Texas A&M University, Mays Business School, B.B.A. Marketing (Business Fellows Honors). AI Systems certifications from Harvard and Wharton.
Matthew (Matt) Bertram has spent more than 20 years helping companies grow through search, and now through AI. He created DIG® (Digital Information Governance), a registered framework for governing how organizations use AI in high-stakes decisions, and he helps energy and industrial leaders win visibility in AI search through GEO and AEO. As owner and CEO of EWR Digital, President of ModalPoint, and Chief Marketing Officer of the Oil & Gas Global Network, he connects marketing, sales, and revenue operations into growth systems that compound.
A Texas A&M (Mays Business School) graduate with AI certifications from Harvard and Wharton, Matt is the author of eight books, including LLM Visibility: A Decision-Grade System for Winning AI-Mediated Discovery and the co-authored Oil & Gas Sales & Marketing: The Energy Growth Playbook for Oil and Gas Leaders. He hosts The Best SEO Podcast (6M+ downloads) and co-hosts the Oil & Gas Sales and Marketing Podcast, and his work has been featured by Entrepreneur, Forbes, and Search Engine Journal.
EWR Digital
In the digital age, marketing is more science than art. The era depicted in the hit series "Mad Men," where advertising executives made decisions based on intuition and self-confidence, is gone. Taking their place are data-driven methods that allow you to have diverse...
Read article ›Dan from Melbourne asks, "What is the best site structure for a content/news-based website that wants to be international but also country-specific? E.g., You want some content to be shared to the US, UK, AUS, HK, and Singapore, but then some separate content that is...
Read article ›One of the key factors that drive consumers' purchase decisions is brand awareness. The first stage in the customer journey drives a consumer's curiosity about a product. While the journey is usually non-linear and occurs over a period of time, strong brand awareness...
Read article ›Discover the power of SEO for your business and how it can exponentially increase your web traffic and visibility. This article explores why businesses should utilize SEO marketing to generate brand awareness, boost revenue, and attract new customers. Learn about the importance of creating high-quality, relevant content that addresses search intent, conducting targeted keyword analysis, and implementing strategic backlink building. Gain insights into how Google uses backlinks in its search algorithm and the significance of SEO campaigns in a competitive market. Trust EWR Digital, a nationally recognized SEO Agency, to optimize your website’s visibility and drive customer engagement.
Read article ›It seems like every day there are new innovations threatening to upend how businesses operate. Web3, a decentralized version of the World Wide Web, is on its way, e-commerce completely changed the retail model, and now we have blockchain technology becoming more...
Read article ›Accepting cryptocurrency as payment from clients and customers, as well as paying your team via crypto, can give your business a unique angle. Accepting payments and making payments via cryptocurrency also allows your business to enter the cryptocurrency marketing...
Read article ›The changing digital marketing landscape has pushed companies to adapt and use new technologies and techniques to improve business performance. Without a solid digital strategy, it can be challenging to implement measures for true digital transformation, or how...
Read article ›If you want your business to be easily found by local customers, then optimizing your website for local organic SEO is crucial. One of the most important aspects of this is optimizing your individual web pages to ensure they are search engine friendly. In this article, we will share 5 essential page optimizations that you can use to improve your local organic SEO efforts. By implementing these tactics, you can increase your website’s visibility in local search results and attract more potential customers to your business.
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