digital strategy

Feb 26, 2023 | Digital Strategy & Transformation

Case Study: Successfully GTM Product Launch

Red-D-Arc Welderentals owned by Airgas faced a marketing challenge when launching their new product, the BotX Robotic Welder, targeting manufacturing companies struggling with labor shortages due to a decrease in the number of skilled welders in the marketplace. Their objective was to promote awareness of the product, communicate how it helped address labor shortage issues, explain how the BotX was easier to learn and use than previous robotic welders, and drive rentals, leases, and purchases of the product. To accomplish this, they developed a holistic marketing campaign that included Facebook and LinkedIn ads, video ads, and a landing page. They targeted the pain points of manufacturing business owners and highlighted how the BotX welder could solve them, resulting in over 200 leads per month and a surge of interest in their new offering.

Feb 16, 2023 | Digital Marketing, Enterprise Growth & B2B Marketing

EWR Client Portfolio: Digital Strategy, SEO, PPC, and Web Design and Development

At our digital agency, we specialize in providing a wide range of digital services for businesses of all sizes. We are proud to work with a leading Houston-based mortgage company that has recently expanded to the Dallas and Fort Worth areas of Texas. Our team is dedicated to helping this company succeed by providing expert digital strategy, SEO, PPC management, graphic design and branding, web design and development services.

Our digital experts work closely with the mortgage company to create a comprehensive digital strategy that is tailored to their specific needs. This includes optimizing their website for search engines, managing their PPC campaigns, and creating stunning graphic designs and branding elements that help them stand out in a competitive industry.

We understand that having a strong online presence is crucial for any business looking to succeed in today's digital age. That's why we work diligently to provide top-notch web design and development services that are both functional and aesthetically pleasing. By partnering with us, the Houston-based mortgage company can rest assured that they are receiving comprehensive digital services that will help them reach their goals and expand their business in the Dallas and Fort Worth areas.

If you're looking for a reliable digital agency to help your business succeed, look no further than us. Contact us today to learn how we can help you achieve your digital marketing goals.

Feb 16, 2023 | Digital Marketing, Enterprise Growth & B2B Marketing

Digital Strategy and Web Design for Industrial Company in Houston, TX

All-Plastics is a global scientific injection plastic molding company based in Houston, TX. When they approached us, they were looking to rebrand their website and improve their digital presence. We worked closely with their team to develop a digital strategy that would best showcase their expertise and capabilities, while also providing a user-friendly experience for their customers. Our services included web design and development, graphic design, and search engine optimization (SEO), among others. With our help, All-Plastics now has a modern and visually appealing website that accurately reflects their brand and effectively communicates their offerings to potential clients.

by Matthew Bertram | Jan 11, 2023 | SEO & LLM Visibility

The Power of SEO for Your Business

Discover the power of SEO for your business and how it can exponentially increase your web traffic and visibility. This article explores why businesses should utilize SEO marketing to generate brand awareness, boost revenue, and attract new customers. Learn about the importance of creating high-quality, relevant content that addresses search intent, conducting targeted keyword analysis, and implementing strategic backlink building. Gain insights into how Google uses backlinks in its search algorithm and the significance of SEO campaigns in a competitive market. Trust EWR Digital, a nationally recognized SEO Agency, to optimize your website's visibility and drive customer engagement.

by Matthew Bertram | Jan 9, 2023 | Digital Strategy & Transformation, Enterprise Growth & B2B Marketing, Internet Marketing

Building a Digital Strategy for Your Business

The changing digital marketing landscape has pushed companies to adapt and use new technologies and techniques to improve business performance. Without a solid digital strategy, it can be challenging to implement measures for true digital transformation, or how organizations transform and make use of opportunities brought about by new or emerging digital technologies. To keep […]