EWR Digital

MATTHEW BERTRAM

EWR Digital Team

MATTHEW BERTRAM

Bio:

Matthew (Matt) Bertram is an AI keynote speaker and the creator of Digital Information Governance® (DIG), his registered framework for AI governance and decision intelligence. As owner and CEO of EWR Digital and President of ModalPoint, he helps energy and industrial leaders win visibility in AI search (GEO and AEO) and govern AI-driven decisions. He is also Chief Marketing Officer of the Oil & Gas Global Network (OGGN) and the author of eight books, including LLM Visibility: A Decision-Grade System for Winning AI-Mediated Discovery and the co-authored Oil & Gas Sales & Marketing: The Energy Growth Playbook for Oil and Gas Leaders.

Job Title:

Owner & CEO, EWR Digital

Tags: AI Keynote Speaker · Creator of DIG® · AI Search (GEO/AEO) · AI Governance & Decision Intelligence

Years of Experience:

20+ years in sales and marketing, focused on SEO and the energy sector (primarily oil and gas).

Formal Education:

Texas A&M University, Mays Business School, B.B.A. Marketing (Business Fellows Honors). AI Systems certifications from Harvard and Wharton.

Contributor:

Books by Matthew Bertram:

  1. LLM Visibility: A Decision-Grade System for Winning AI-Mediated Discovery
  2. Oil & Gas Sales & Marketing: The Energy Growth Playbook for Oil and Gas Leaders (with Mark LaCour)
  3. The Enterprise SEO Operating System
  4. The Unknown Secrets of Internet Marketing
  5. Search: Do I Really Need SEO?
  6. Know, Like, Trust
  7. Build Your Brand Mania
  8. Rise of the Personal Brand (contributor)

Podcasts:

  • Host, The Best SEO Podcast (EWR Digital)
  • Co-Host, Oil & Gas Sales and Marketing Podcast (OGGN)
  • Host, Business Houston Podcast (presented by the BBB)

Personal Website: https://matthewbertram.com/

Matthew (Matt) Bertram has spent more than 20 years helping companies grow through search, and now through AI. He created DIG® (Digital Information Governance), a registered framework for governing how organizations use AI in high-stakes decisions, and he helps energy and industrial leaders win visibility in AI search through GEO and AEO. As owner and CEO of EWR Digital, President of ModalPoint, and Chief Marketing Officer of the Oil & Gas Global Network, he connects marketing, sales, and revenue operations into growth systems that compound.

A Texas A&M (Mays Business School) graduate with AI certifications from Harvard and Wharton, Matt is the author of eight books, including LLM Visibility: A Decision-Grade System for Winning AI-Mediated Discovery and the co-authored Oil & Gas Sales & Marketing: The Energy Growth Playbook for Oil and Gas Leaders. He hosts The Best SEO Podcast (6M+ downloads) and co-hosts the Oil & Gas Sales and Marketing Podcast, and his work has been featured by Entrepreneur, Forbes, and Search Engine Journal.

EWR Digital

Blogs Written by Matt Bertram

by | Feb 27, 2024 | ,

Page Authority Unveiled: A Deep Dive into Boosting Your Website’s Ranking Power

In the dynamic landscape of search engine optimization, understanding the nuances of Page Authority is key to unlocking higher rankings. This blog delves into the concept of Page Authority, its significance, and provides practical tips to enhance this crucial metric. Empower your website with the knowledge needed to ascend the ranks of search engine results.

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by | Feb 23, 2024 | ,

Digital Renaissance: Empowering Downtown Directors and Community Boards with Digital Marketing Strategies

In the digital age, the role of Downtown Directors and community board members has expanded beyond traditional strategies. This blog explores how leveraging digital marketing can be a game-changer, breathing new life into towns by attracting tourism and businesses. Discover the transformative power of strategic online initiatives for community growth.

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by | Feb 26, 2024 | ,

Why Your Website Isn’t Driving Leads and How to Fix It

If your website is falling short in driving leads, you’re not alone. In this blog, we delve into the reasons behind the lead generation stagnation and present effective strategies to revitalize your digital presence. From refining your content strategy to optimizing user experience, discover the key steps to transform your website into a lead-generating powerhouse.

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by | Feb 22, 2024 | ,

Unlocking Savings: Why Choosing SEO Over a Real Estate Agent Can Save You Thousands

In a digital era where innovation meets real estate, learn how adopting SEO strategies can revolutionize your property transactions. Explore the advantages of bypassing traditional agents, saving on commission fees, and gaining control over your listing details. It’s time to take charge of your real estate journey and unlock significant savings.

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by | Feb 27, 2024 |

Mastering Domain Authority: A Comprehensive Guide to Elevate Your Website’s Credibility

In the vast landscape of online visibility, understanding Domain Authority is the key to unlocking the full potential of your website. This blog takes you on a journey through the intricacies of Domain Authority, shedding light on its significance and offering practical tips to enhance this vital metric. Harness the power of Domain Authority to elevate your website’s credibility and standing in the digital realm.

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by | Feb 24, 2024 | ,

Navigating the Dips: Understanding and Resolving Decreases in Website Traffic

If you find yourself in the challenging position of witnessing a decline in your website traffic, you’re not alone, and there are tangible solutions. This guide unravels the mysteries behind common causes of reduced website traffic and offers practical steps to remedy each issue. From adapting to algorithm updates and enhancing website security to refining keyword strategies and mitigating the impact of design changes, we’ve got you covered. Explore the intricacies of each challenge and equip yourself with the knowledge needed to not only understand but also overcome the hurdles affecting your online presence.

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Matthew Bertram, Creator of DIG® | AI Keynote Speaker & CEO of EWR Digital