Market Strategies Workshop
Marketing Strategies Workshop
Foundations
Market Strategies Workshop
Foundations
Looking to better reach the right customers with relevant messaging that truly resonates through different online marketing channels?
In our Marketing Strategies workshop, the goal is to gain deep insights into the knowledge process that your customer undergoes when interacting with your brand. We investigate, through market research, the variables that shape the buyer’s motivation and decision making to purchase your products and services (Buyer’s Journey).
Customer’s purchasing decisions can consist of branding, positioning, value proposition, available competition, and other factors. We interpret the data associated with these variables to learn more, define, and confirm your market segments.
Marketing Strategies Workshop
Included in this Workshop
We develop with you a customized digital marketing plan, by using an integrated marketing approach. This approach utilizes multi digital advertising platforms, cutting edge digital marketing strategies, tools and analytics systems to help accelerate your business online, gain brand awareness, and acquire customers.
Target Persona Profiles
Market Segmentation
Value Proposition (USP)
Marketing objectives (KPIs)
Buyer's Journey
Keyword Research
Competitor Analysis
Strategy Recommendations
ROI Estatements
Next Steps
About this Workshop
This highly interactive workshop is designed to clearly define the foundational aspects of any business and identify the strategies and channels to maximise your results online!
LENGTH
2 – 4 hours
Cost
PREP
Questionnaire