Corporate Identity Workshop

Corporate Identity Workshop

Branding & Positioning

Corporate Identity Workshop at EWR Digital
Corporate Identity Workshop
Corporate Identity Workshop

Branding & Positioning

When people find you online how do that view your brand?

 EWR Digital believes that your content and messaging informs users about your brand and who you are. When potential customers are searching for you online they are assessing your company’s credibility and forming an impression.

As businesses begin to get a handle on the foundations of their digital marketing strategy, they often find that their content or website isn’t getting the results they would like. Content is the essential foundation of marketing campaigns. It serves as the primary vehicle for your company, products, and services and communicates the value of your brand. We develop a content strategy in line with your guidelines and objectives to drive conversion. We capture your brand’s essence and experience with accurate, concise, and telling language to promote your organization’s brand strength and promise.

Corporate Identity Workshop

Included in this Workshop

Does the visual design of your brand communicate the company’s position and brand message? Does the appearance of your brand’s style and design conform to your identity? Does the structure and order of the navigational journey convey a logical priority of content? Is the user more informed or equipped to make a better decision after they have visited your site?
Corporate Identity Experts
VBlog - Corporate Videography Icon - EWR Digital

Information Architecture

Quarterly Roadmaps - SEO Icon - EWR Digital

Brand Positioning Strategy

Technical Search Engine Optimization - SEO Icon - EWR Digital

Digital Asset Inventory

Search Icon - EWR Digital

Brand Pillars

About Us - Corporate Videography Icon - EWR Digital

Aesthetic Appeal

Location - Corporate Videography Icon - EWR Digital

Content Roadmap

Wireframes - Web Design Icon - EWR Digital

Website Navigation

NEXT STEPS

About in this Workshop

This interactive workshop is designed to clear up your brand message and develop congruence with your brand across all marketing channels. We start off with your website, and then move into the rest of your marketing collateral!

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LENGTH

2 – 4 hours

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Cost

$2500
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PREP

Questionnaire, Company Collateral

Building the foundation of your brand takes strategic planning, focused goals, real expectations and a great idea. The purpose of your brand will set fire to the passion and execution of your brand. After all of the strategy has begun execute with professionaly created graphic communication across all your branded collateral.

Brand Discovery

During the Discovery step we’ll discuss your brand’s history, integrity, and goals.

brand purpose

Every great brand has a purpose behind it. We’ll define your target personas and brand differentiators.

brand industry

For your brand to succeed it needs to be built with an understanding of your industry and how you’ll stand out.

brand aesthetic

The last step is to define how your brand will look so it appeals to your target personas.

brand ideation

Develop the idea of what the look of the brand will identify with and how we will execute a cohesive visual across the brand assets.

Brand Discovery

During the Discovery step we’ll discuss your brand’s history, integrity, and goals.

brand purpose

Every great brand has a purpose behind it. We’ll define your target personas and brand differentiators.

brand industry

For your brand to succeed it needs to be built with an understanding of your industry and how you’ll stand out.

brand ideation

Develop the idea of what the look of the brand will identify with and how we will execute a cohesive visual across the brand assets.

brand aesthetic

The last step is to define how your brand will look so it appeals to your target personas.