Marketing Strategies Workshop
Do you want to better reach your customers with relevant messages that truly resonate through different online channels?
In the Marketing Strategies workshop, our goal is to gain deep insights into the knowledge process that your customer undergoes. We investigate, through market research, the variables that shape the buyer’s (user’s) motivation and decision making to purchase your products and services.
The variables that make up a customer’s purchasing decisions can consist of branding, positioning, value proposition, available competition, and other additional factors. We interpret the data associated with these variables to learn more, define, and confirm your market segments.