BECOME THE GO TO OPTION FOR YOUR AREA’S ROOFING NEEDS
“Coming together is a beginning, keeping together is progress, working together is success.”
– Henry Ford
A different approach to marketingYour plumbing business deserves the best internet marketing there is, which is why you should choose EWR Digital. Marketing for plumbers can be challenging. Getting the correct message to the right people, who need to see it at the correct time, can be tough. Most pet owners typically don’t reach out to a veterinarian until something bad happens to their pet and they’re suddenly in need. Think about this, the last time you went searching for a service or product, how did you find what you were looking for? As consumers, we want information, and most of us use Google to find it. While most of us use the internet quite often, we typically never stop and think about how search engines organize those results after we hit “Enter.” It’s called indexing. When we hit that enter key, the search engine neatly indexes, or organizes, the results for us on a page. For instance, say someone is searching for “Houston Plumber” or “Plumbing Houston” on Google. Have you ever wondered how your competition made it to the first page of Google? SEO (Search Engine Optimization) is likely the reason. A solid SEO strategy can improve your organic search engine rankings to get you to that first page of Google. This means potential customers are more likely to find you and land on your page.
OUR SERVICESSuccessful online marketing requires a lot of moving pieces to be properly aligned, which is why we offer a full suite of services. This ensures continuity between all your online marketing efforts, and keeps all your marketing channels in one place.
Strategy is by far the most important step. If your business plan isn’t aligned with your marketing efforts you’ll waste a lot of time and money.
“If you don’t know where you are going, you’ll end up someplace else.” – Yogi Berra
Based on our years of experience, SEO is the key difference between a thriving business and one that fails.
If you want to be successful, and dominate the market, your website needs to appear at the top of relevant search results.
An interactive, beautiful and user-friendly website is the key to establishing a digital presence for your business, but that is only one half of the coin. You also need your website to rank on search engines, properly built and optimized by a SEO expert.
Don’t just tell your customers, show them!
Video is quickly becoming the most consumed form of content and many search engines give preference to those who utilize it.
Don’t get left behind your competitors.
Brand Design & Strategy
Your brand is your leverage. It is a result of your product visibility and reputation carved over the years, and thus crucial to build engagement.
Your brand image is a reflection of the impression of your business in the minds of your customers.
Pay-per-click (PPC) advertising has the potential to bring you a large number of customers with a few well-placed advertisements. If done correctly, with thoroughly researched keywords and target audience analysis, it will give your business a tremendous boost.
A WORTHY INVESTMENT
Any business in today’s world could easily boost their clientele and sales by up to 40% with an established online presence. Here at EWR Digital, we take the confusion out of Internet Marketing and do the heavy lifting for you so that you can focus on what you do best.
WILL IT REALLY MAKE A DIFFERENCE?
Some plumbers still depend on verbal referrals or conventional advertising strategies to drive new business. They don’t see their website as much more than an online business card and a place to make appointments. But the truth is that you can – and should – use your website to gain new customers!
Take a look at some of the numbers, and see why it truly can have a major effect on your plumbing business:
- 4 in 5 consumers use search engines to find local information about businesses, such as addresses, business hours, phone numbers, and more
- 87% of adults in the U.S. use the internet
- 58% of those adults access the internet with a smartphone
- 92% of consumers read online reviews
- 80% of people trust online reviews as much as a personal referral
Start generating leads
Turning your plumbing website into an influential marketing tool through SEO strategies offers a lot of amazing benefits, especially when compared to more traditional advertising channels. Rather than sending snail mail and hoping someone remembers your name when their pets need help, you can make sure your website is the first thing they see when they decide to take action to get their leaky faucet fixed.
SEO is a powerful way to track online behavior. You never have to worry about being tied to the same old strategy if it’s proving ineffective. Data will show how people interact with your site, how long they stick around, and when/where they leave. You can see how many people visit every day, and find out which efforts have the most impact on your success.
It’s affordable and truly measurable, which means you can save time and money while also increasing website visibility, customers, and profits!