3 Innovative Ways to Build Brand Loyalty for Startups
Are you hoping to connect more loyal customers to your startup? If so, you need to build brand loyalty. This is a strategy that builds trust behind your brand, allowing potential customers to feel good about using your product or services. To discover how you...
5 Tips on Successfully Benchmarking Data for Small Businesses
Are you a small company looking to boost your online success? If so, then you're going to need to start benchmarking data on your competitors. But isn't focusing on your competitors a waste of time? Not necessarily. After all, what worked for them might work for...
Marketing without Google: Everything You Need to Know
Are you looking to expand your marketing strategy but don't want to use Google? When it comes to marketing, most people think of Google and its robust advertising system. In fact, if you talk about professional marketing long enough, someone will doubtless bring up...
6 SEO Tips Every Small Business Owner Should Know
More than 93% of all online experiences start with a search engine. Today’s customer hits the internet first when they’re thinking of making a purchase. As such, winning the search war is the new moment of truth. If you don’t win over the customer’s...
7 Tips to Building a Trend Monitoring Strategy for Businesses
What if your business strategy was outdated before you even started? Successful businesses must understand current trends and integrate those trends into their marketing and sales strategies. But if a company doesn't have a good trend monitoring strategy, its...
8 Factors to Consider When Designing Websites for Business
Did you know it takes users less than 0.05 seconds to form an opinion about your website? This means you have a fraction of time to impress them before they click away. Whether you're building your first website or you already have one, there are a lot of important...
The Importance of Enterprise-Grade Data Analytics
In a 2019 survey, only 37% of CEOs said their companies were highly insight-driven. The same study showed that 63% of CEOs were aware of data analytics but thought their company didn’t use it effectively. Data analytics lead to better decisions, more...
10 of the Biggest Trends in Digital Marketing in 2020
Do you want to improve your marketing strategy and help your business rank higher online? Do you want to gain more organic search results by improving your marketing tactics? Do you want to keep your business in with the newest digital marketing trends? One of the...
7 Marketing Trends and How They Apply to the Oil and Gas Industry
Oil and gas industries need a marketing update. Many of these companies have not updated their digital marketing plan in 5+ years. With the current pandemic, it's even harder for some oil and gas businesses to adapt. But what's the solution? The solution involves...
Building a Website for Your Law Firm: Web Marketing Explained
Over 90% of all online activities begin on a search engine. Unfortunately, 75% of searchers don't look beyond the first page of results. If you're not using search engine optimization (SEO) as part of your web marketing strategy, you could lose clients....