What is entity SEO? Entity SEO shifts the focus of optimization from keywords to entities — the people, places, organizations, and concepts that search engines and AI systems use to understand meaning. Google’s algorithms (and large language models like ChatGPT and...
AI & SEO Glossary – EWR Digital The language of search has changed. Google isn’t just serving ten blue links anymore, and buyers aren’t just scrolling — they’re asking ChatGPT, Gemini, or Perplexity for the answer. If you don’t shape how your company is defined...
What Is Semantic SEO – And Why It’s the Future of Ranking in 2025 Let’s be real: stuffing keywords into your content and praying for rankings isn’t going to cut it anymore. Search has evolved. AI is at the center. And if you’re not optimizing your content...
What the Heck Is a Knowledge Graph – and Why Should You Care? If you’ve been hearing the term “knowledge graph” thrown around and wondering what it actually means — you’re not alone. But here’s the deal: if you care about SEO, content strategy, AI, or even just...
