90 percent of utilize social media as a medium of communication to engage with businesses or brands. For example, Facebook, Twitter, and Instagram are all free platforms brands can use to engage with their audience directly. For years, businesses have leveraged these...
In today's hectic world of digital marketing, it's easy to become bombarded by pop-up ads and advertising from every corner of your laptop or smartphone screen. However, there was a time when marketers understood that buyers need to be courted rather than overwhelmed....
Are you hoping to connect more loyal customers to your startup? If so, you need to build brand loyalty. This is a strategy that builds trust behind your brand, allowing potential customers to feel good about using your product or services. To discover how you...
What if your business strategy was outdated before you even started? Successful businesses must understand current trends and integrate those trends into their marketing and sales strategies. But if a company doesn't have a good trend monitoring strategy, its...
Do you want to improve your marketing strategy and help your business rank higher online? Do you want to gain more organic search results by improving your marketing tactics? Do you want to keep your business in with the newest digital marketing trends? One of the...
Oil and gas industries need a marketing update. Many of these companies have not updated their digital marketing plan in 5+ years. With the current pandemic, it’s even harder for some oil and gas businesses to adapt. But what’s the solution? The solution...
The line between people’s digital and physical lives aren’t as separated as they used to be. Around 5.2 billion people now have phones, and 4.5 billion people have access to the internet. Of these, 3.8 billion are on social media. This alone is a good reason to...
What if countless small businesses made it almost impossible for customers to find them? It sounds crazy, but that’s exactly what any business with a poor internet presence is doing. Our world is increasingly digital, and companies without a robust...