Content Marketing

4 Essential Elements of Powerful Brand Storytelling

4 Essential Elements of Powerful Brand Storytelling

As of 2015, there are over 27 million entrepreneurs in the United States. Industry competition is stiff in any niche, and the sheer volume of other successful business owners doesn't make things any easier. Luckily, there are a few strategies you can implement to help you stand out. Brand storytelling is a reliable method you can use to further resonate with your target audience and provide insight into what your business represents.   Not sure where to start? Don't worry,...

How to Get Guest Posts Placed

How to Get Guest Posts Placed

There are many reasons you should look into guest posting. Whether you're a team of one or 1,000, getting guest post placements can offer many benefits. Depending on your goals you might have a few reasons to do guest posting. One goal is that you might want to establish trust in your industry. When you start a business, nobody knows who you are. If you’re able to secure a guest post spot on a well-known website in your industry, it could do wonders for your brand authority. Guest blogging can...

20 Awesome Content Marketing Resources

20 Awesome Content Marketing Resources

These days there are so many content marketing resources free and paid to use during your content marketing campaign. Each business has different needs, which require the use of different programs. A lot of resources have many similarities, and mostly comes down to preference. Here’s a list of 20 resources your business can use for your content marketing strategy. 1.  Hemingway Editor Hemingway App makes your writing bold and clear. The app highlights lengthy, complex sentences and spot...

10 Content Marketing Tips for 2019

10 Content Marketing Tips for 2019

Content marketing is a great way to build a relationship with new and existing customers. You’re able to connect with people at different stages of their journey. You can connect with new people by sharing knowledge on something they never knew. You can connect with existing customers by helping them with a problem they have. Either way, anybody can benefit from a little content marketing. This post will provide you with ten tips to help you get started with content marketing. If you already...

What Data Should Guide Your Content Marketing Strategy?

What Data Should Guide Your Content Marketing Strategy?

Search Engine Journal states that 86% of B2C marketers believe content marketing is integral to their operations. If that’s the case, why aren’t more marketers seeing their content marketing efforts result in more conversions? The reason is that your content marketing strategy doesn’t include any reliable data. A data-driven content marketing strategy is more efficient as it saves time, money, and effort by delivering the right content to the right audience at the right time. Including data in...

Which Content Distribution Strategy Is Right for You?

Which Content Distribution Strategy Is Right for You?

No amount of content you have at your disposal will matter if you don’t have a content distribution strategy. Content distribution is the act of promoting content to online audiences in multiple media formats through various channels. Read on to learn more. Content Distribution 101 Many marketing agencies abide by the 80/20 rule. This rule states that you should spend only 20% of your time creating content and 80% of your time promoting that content. In simpler terms, if you already have a...

Top 10 Best Online Advertising Blogs Across the Web

Top 10 Best Online Advertising Blogs Across the Web

Interested in learning more about online advertising? You've come to the right place. Below, we've put together a list of the top online advertising blogs from across the internet. The following blogs can teach you tons about: online advertising internet advertising web marketing and more! Learn More about Internet Advertising 1. Neil Patel Head over to the website of Neil Patel and you'll find one of the most popular online advertising and marketing blogs on the internet. Neil Patel is a...